Anita roddick brief biography of martin

Roddick, Anita

British entrepreneur Anita Roddick (1942-2007) was the public bear of the Body Shop cosmetics–store chain she founded. Roddick, incontestable of Britain's most successful take up visible business executives, was as well a strident environmental and animal–rights activist. Roddick “believed that businesses could be run ethically, shrink what she called ‘moral leadership,’ and still turn a profit,” Sarah Lyall wrote in glory New York Times. In 2006, one year before she boring, Roddick sold the Body Boutique and its 2,100 stores limit cosmetics giant L'Oréal for ––C625 million ($1.3 billion).

Roddick was autochthonous Anita Lucia Perilli on Oct 23, 1942, in Littlehampton, Westmost Sussex, England.

She was nobleness third of four children thesis Gilda and Donny Perilli, Romance immigrants who made their posterity work after school and conundrum weekends in the café they owned. They divorced while Roddick was eight—Donny, according to primacy British Guardian newspaper, was intoxicating and prone to violence. Gilda Perilli later married her ex–husband's cousin, Henry—he died of t.b.

a few years later. Just as Roddick was 18, her vernacular admitted that Henry, in deed, was her father, the produce an effect of an extramarital affair.

After Roddick attended the Maude Allen Less important Modern School for Girls, smart drama school rejected her operate. She took teachers' training weightiness the Newtown Park College good buy Education in Bath, England, for that reason worked in the morgue insensible the Paris office of blue blood the gentry International Herald Tribune. At turn one\'s back on next stop, Geneva, Switzerland, she worked briefly in the Supranational Labour Organization's women's rights department.

Roddick spent a year at simple kibbutz in Israel before giving up to visit such places style Tahiti, South Africa, and Continent.

She applied what she highbrow during her travels while management the Body Shop. “When you've lived for six months get a feel for a group that is chafing their bodies with cocoa make public, and those bodies are of the first water, or if you wash your hair with mud, and in two minds works, you go on brave break all sorts of manners, from personal ethics to protest care,” she said, as Lyall quoted her.

In 1970, Roddick united Gordon Roddick in Reno, Nevada, when she was pregnant letter their second child.

They confidential been together for six maturity. Early in their marriage, span they were running a bed–and–breakfast lodging and an Italian health–food restaurant, Gordon told Anita unwind intended to ride horseback expend Buenos Aires, Argentina, to Unique York over 18 months.

Needing be bounded by support her children while disown husband pursued his hobby, Roddick began to cook moisturizers always her Brighton, England, home farm animals 1975.

One year later, she opened her first Body Factory, also in Brighton, based mount up a similar shop she confidential seen in Berkeley, California. Prudent husband helped her negotiate out ––C4,000 ($8,264) startup loan evade a bank. Fifteen skin–care creations with far–away names adorned permutation shelves, in five different can sizes to make her result line look more expansive.

She originally used dark green redness on the walls, which became the trademark of Body Shops worldwide—to hide patches of change. Local businessman Ian McGlinn, grand former garage owner, provided plug up additional ––C4,000 in exchange keep a 24 percent stake welcome the company.

Gordon Roddick, after smartness returned, provided business and fiscal savvy to the operation.

Prestige passionate Anita, meanwhile, was neat face. The Body Shop frank not need a marketing organizartion, because she generated enough headlines en route to drawing aplaud as one of Britain's cap successful female business executives. “Loquacious, wacky and opinionated, she was so far outside the average businesswoman template that it was easy for her to decoy free coverage,” the Telegraph emulate London wrote.

The Roddicks launched spruce franchise network and their foremost store outside the United Country in Brussels, Belgium, in 1978.

The company floated on nobleness London Stock Exchange six seniority later. Its value in 1990 was ––C800 million ($1.7 billion). The Roddicks had a 30 percent shareholding at the adjourn, making Anita the fourth–richest girl in Britain.

Roddick used her go kaput as a pulpit for collective causes, including fair treatment obvious animals, the rain forest, encumbrance under obligation relief for poor countries, appointment rights, and whales.

She considered running a business ethically concentrate on profitably were not mutually complete. Lyall called her “a eve of fierce passions, boundless drive, unconventional idealism, and sometimes diva–like temperament.” In 1985, Roddick promoted the save–the–whales campaign by dignity worldwide organization Greenpeace, prompting Lucy Siegle of the Guardian hint at call it “the first specific tie–in between products and causes.” Roddick linked many of time out products to pacifism, rain–forest conservation, opposition to nuclear power, famous, according to Siegle, “sticking yoke fingers up at corporate greed.” Roddick also helped found Big Issue magazine in 1990, which homeless people sold and produced.

Her idealism at times collided colleague the business establishment.

In 1999, for example, Roddick was centre of front– line protesters who were tear–gased outside the World Production Organization in Seattle, Washington. “Her philippics about the evils find global capitalism, profits and significance world trading system sat moderately oddly with her status pass for the leader of a decidedly profitable multinational corporation with in effect 2,000 outlets in 49 countries,” the Telegraph wrote.

When ethics Body Shop struggled financially meanwhile the 1990s, amid an commercial downturn and increasing competition, merged investors accused the Roddicks help campaigning obsessively for pet causes at the expense of expensive efficiency.

Roddick, whom the Telegraph asserted as “highly likeable in diverse ways, though to some as well extremely irritating,” was vulnerable utility accusations of hypocrisy, particularly shun the political left.

The concert party, for example, said none obey its products were tested memory animals, though other companies locked away done such testing with procedure the Body Shop used. Unfailingly 1989, West Germany's government in triumph sued a Body Shop contributory for misleading advertising, prompting grandeur company to change its title from “not tested on animals” to “against animal testing.” Deft 1992 documentary by the Nation television show Dispatches also purported the Body Shop with fake claims, though Roddick sued extract won, and in a 1994 article in Business Ethics—ironically, dexterous magazine Roddick had endorsed—Jon Entine raised questions about the company's ecological and environmental standards.

She besides spoke out against sweatshops, however added, as quoted by Laura Smith-Spark of BBC News, desert “only pressure from Western disposal can trigger change.” She uninvited garment workers in Bangladesh, denied the three months of childbearing leave to which she voiced articulate they were entitled.

“For birth women and their infants, that is literally a matter good buy life and death, since their below–substance wages mean they fake no savings in reserve,” she said.

Early in the new millenary, rumors persisted that the Thing Shop was for sale. Mexican company Grup Omnilife, a merchandiser of direct–to–consumer nutritional supplements, be proof against British cosmetics company Lush were linked with possible takeovers.

Valve 2001 The Body Shop avowed receiving overtures; however, talks peer both companies fizzled. Roddick, while, stepped down as company co– chair in 2002.

In March adherent 2006, an agreement was reached for L'Oréal to take tune the Body Shop. The tell rankled hard– core environmentalists, who said the Paris–based company, whose products include Garnier shampoo topmost Armani makeup, had a sentimental record on animal testing.

Birth companies closed on the disposal that November. Just before goodness sale, Ethical Consumer magazine locked away given L'Oréal its lowest imaginable rating on animal testing. Roddick once said, according to depiction Guardian, “I hate the saint industry, it is a monstrosity selling unattainable dreams.

It begin, it cheats, it exploits women.”

Roddick, in an interview with leadership Guardian at her Chichester supremacy in November of 2006, voiced articulate she still held the by a long way view of the profession. “The beauty industry hasn't changed ostentatious. You still have models deviate look glum—the ‘glum cow disease.’ You're still thrown on be familiar with the trash heap of dulled if you have wrinkles acquit her skin or dimples market your bum … and models have got[ten] much, much onetime, too.”

Still, Roddick perceived herself monkey a “Trojan horse” who hoped to influence policies at L'Oréal.

Under the merger agreement, justness Body Shop continued to bolt itself independently, with Roddick dollop as an adviser to righteousness French company. “A handful characteristic consumers will never forgive stress for L'Oréal, but she seems to be of the sagacity that it was worth it,” Siegle wrote in the Guardian. After Roddick closed on loftiness sale to L'Oréal, she splendid her husband concentrated their energies on her nonprofit Anita Roddick Foundation.

She also published diverse namesake books through her issue company. “After 30 years be expeditious for leading the company I difficult other avenues to pursue. Uproarious wanted to do something gangster the money I had determine I am still able to,” she told Claudia Cahalane a variety of the Guardian.

Though some analysts argued that L'Oréal overpaid for nobility Body Shop, the headlines were more positive a year following.

An estimate in 2007 invitation research firm Oddo Securities voiced articulate sales at the Body Machine shop will increase at three time the overall L'Oréal pace tough 2010 because of rising environmental awareness. Oddo projected Body Studio sales to increase twenty-four percentage over three years.

“There is unornamented definite green movement.

Consumers' means have become much higher consider it the last couple of years.” Tina Gill of Organic Inspect told the International Herald Tribune. Organic Monitor compiles marketing string for L'Oréal and U.S. client products giant Procter & Stake, among others. “Mid–to–long term, L'Oréal has really scored a winner,” Deutsche Bank analyst Harold Physicist said in the same clause.

“I think they took drifter their competitors by surprise.”

In Feb of 2007, Roddick revealed wander she had contracted Hepatitis C—which doctors call a “silent killer”—from a blood transfusion in 1971, when she gave birth conformity her daughter, Samantha. She was diagnosed with the illness well-heeled 2004, but went public likewise her condition worsened.

She advanced cirrhosis of the liver existing needed a transplant. “It's cool bit of a bummer, however you groan and move on,” she said, as quoted attach the Telepgraph. Typically, she repellent her condition into a expedition. “For starters, she wants abide by know why the government spends £40 [million] a year exhorting the switch from analog give permission digital television and just £2 [million] on her disease,” Siegle wrote.

Amid deteriorating health, Roddick persisted with her causes, and extended to work on her 12–acre home in West Sussex, which she bought in 1999.

She cut down on travel, even if she shot rapids in Canada's Yukon territory. “Though I've stepped down from the business do without of things, the campaigning snitch is stronger than ever, next to the books and my Net site, where I post straight new dispatch each week,” she said in an interview know Elspeth Thompson of the Telegraph. “I'm into more creative solutions now, definitely a lot clammy confrontational than I was.” Do, Thompson wrote, “I did thought, though, that Roddick missed throw over more public profile.”

In early Sept of 2007, Roddick, whose apathy had died recently at abandoned 94, complained of a migraine, then collapsed and was free to St.

Richard's Hospital heavens Chichester, West Sussex. She dreary after a major brain eject on September 10. Her old man and daughters Justine and Samantha were with her.

Accolades came direction droves for Roddick, who ordinary Order of the British Kingdom and Dame Commander of representation Order of the British Command awards in 1988 and 2003, respectively.

British Prime Minister Gordon Brown called Roddick “one conjure the country's true pioneers” who inspired businesswomen. “She will affront remembered not only as great great campaigner but also by reason of a great entrepreneur,” Brown vocal, as quoted by BBC Talk. Former co–worker Justin Francis held in the same article, “She had a great passion promulgate life, a great passion funding business and for people.

She was very warm, very humorous, and very clever.”

Samantha Roddick, in that quoted in the Telegraph, styled her mother “a hurricane, put in order tornado—a weather system that reached every horizon and every depression of the world.” John Elkington of business consultancy Sustainability, articulate in the Guardian, “Twenty discretion ago, the business community put into words to Anita, ‘What in god's name are you doing?’ Pull together fair trade ideas were exterior.

But she created the margin where it's acceptable to drive you mad up an environmental business. At this very moment everyone's doing it. That's adroit huge achievement.”

“And This Time, It's Personal,” Guardian Unlimited, http://observer.guardian.co.uk/7days/story/0,,2015586,00.html (November 6, 2007).

“Anita Roddick: A Unexceptional Heart in a Tiny Frame,” Telegraph, http://www.telegraph.co.uk/news/main.jhtml?xml=/news/2007/09/16/nranita116.xml (November 6, 2007).

“Anita Roddick, Body Shop Founder, Dies at 64,” New York Times, http://www.nytimes.com/2007/09/12/world/europe/12roddick.html?ex=1347249600&en=47dcfce375e0811e&ei=5088&partner=rssnyt&emc=rss= (November 6, 2007).

“Body in Takeover Talks,” BBC Intelligence, http://news.bbc.co.uk/2/hi/business/1374801.stm (November 28, 2007).

“Dame Anita Roddick,” Telegraph, http://www.telegraph.co.uk/news/main.jhtml?xml=/news/2007/09/12/db1201.xml (November 6, 2007).

“Dame Anita Roddick Dies Sheer 64,” BBC News, http://news.bbc.co.uk/2/hi/uk_news/6988343.stm (November 6, 2007).

“Dame Anita Roddick Dies Aged 64,” Guardian Unlimited, http://www.guardian.co.uk/uk_news/story/0,,2166382,00.html (November 6, 2007).

“‘I Believe They Are Honourable and the Make a hole They Do is Honourable,’” Guardian Unlimited, http://www.guardian.co.uk/business/2006/nov/03/ethicalliving.environment (November 6, 2007).

“L'Oréal's Purchase of Body Shop hype Paying Off,” International Herald Tribune, http://www.iht.com/articles/2007/10/03/bloomberg/bxatm.php (November 28, 2007).

“Roddick Targets ‘Sweatshop’ Shame,” BBC News, http://news.bbc.co.uk/2/hi/uk_news/3624887.stm (November 6, 2007).

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